• Ambient
  • Gluten Free
  • Vegan
  • Vegetarian


We are FUEL10K. We make morning FUEL for busy people. Our breakfast range will always taste great. It is packed full of nutritious goodness. It is easy to eat wherever you are and whatever you are up to.

Whatever your approach to breakfast we have it covered. Some have time to sit down for a bowl of cereal before their day begins. Others need to grab something for on the go as time is super premium. We created our breakfast range to make your mornings easier, tastier and more nutritious. That way you can get on with your day - whatever it may bring.


  • Vegan Certification Vegan certified



  • Tesco
  • Sainsbury's
  • Asda
  • Morrisons
  • Ocado


  • Carrefour
  • Saveco
  • LuLu

Market Information

Active Export Markets (Europe)

  • Iceland
  • Ireland

Active Export Markets (Rest of the world)

  • Bahrain
  • Hong Kong
  • Japan
  • Kuwait
  • Qatar
  • Singapore
  • South Korea
  • UAE

Target Export Markets (Europe)

  • Denmark
  • Germany
  • Switzerland

Target Export Markets (Rest of the world)

  • China
  • United States